PunchTab makes it dead-simple to create your own loyalty program, in order to reward customers with a list of available products or services that you design using your own “currency”.
PunchTab claims to reach more than 1 million consumers every month across hundreds of sites that have integrated the company’s loyalty programs. Consumers can login via social networks and start earning loyalty points that are redeemable for offers, custom rewards or gift cards.
The company was founded in January 2011 in Silicon Valley. The site was launched to the public in March 2011. Since then it managed to reach tens of thousands of visitors on a monthly basis.
The service was founded by Ranjith Kumaran and Mehdi Ait Oufkir, who met while working together on YouSendIt.com. While Ranjith is contributing nowadays to PunchTab, he still retains his board member position at YouSendIt.